Coaching 101: Guidelines for working with new clients

I’ll never forget the first time I sat down at my future in-laws’ kitchen table intent on learning how to play euchre. My (future) husband launched into a monologue about a new world order in the land of playing cards where jacks, renamed bowers, were the highest-ranking cards. The “right” bower was the jack of trump. The “left” was the other jack of the same color…

And he lost me. If I am to be perfectly honest, I contemplated feigning food poisoning after the second sentence. You can change the order of cards?! The highest card changes depending on trump?! {whatever that is} So how often and when does trump change?

Not only were all of the concepts new, the terminology was the equivalent of Czech to me. And the “explanations” only added to my confusion because with them came the introduction of even more new terms. Help!

Just because a person has information doesn’t mean that he is adequately equipped to relay the information to someone else. Simply put: not everyone’s a teacher.

Here the guidelines I use when I’m coaching new clients:

  • Begin at the beginning. To borrow from The Sound of Music’s Maria, it’s a very good place to start. You have to start where the learner is and move forward from there.
  • Break it down. Define all new terms in common language.
  • Explain the goals first then the basics. People want to know where they’re going. After that they only want to know enough to get them started and get them on their way to the goal.
  • Examples are key. Most people learn from observing. I know I do. They see an example and then they’re able to transfer the information gleaned from the example to their own experiences later.
  • There’s nothing like learning by doing. Talk is cheap; most people need to get behind the steering wheel and drive.
  • Strategy and exceptions can wait. There will be plenty of time for that later. Let them play a few hands first. A good student will pick up some strategy along the way.

So what happened with me and euchre, you ask? I sat at my mother-in-law’s elbow and watched her play hand after hand. Eventually, she sat at my elbow and coached me. Eventually, we played side by side, me with the occasional question. Now I love the game and play every chance I get.

If you’d like to hire me to coach you to use content or social media to connect with your customers, give me a jingle. Or if you’re up for a game of euchre. I’m game for either.

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About Mary Rarick

Caffeine-addicted hyphen enthusiast, grammar geek and former editor; lover of shoes, vacuum cleaner tracks and compelling content; enthusiastic, perennial cause adopter; hash tag abuser, connector and social media strategist.
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